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The Clearing’s Change Management Primer

Author

Clifton Johnson

Date Published

Sep 23, 2024
7 minute read

The Clearing’s Approach to Change Management

Though often overused, some sayings hold a timeless truth. In the world of organizations — whether public, private, or otherwise — “change is inevitable” is one such principle that endures across all sectors.” Whether it’s implementing new technology, evolving workplace processes, or responding to market dynamics, organizations must constantly adapt to survive and thrive. But change, while necessary, can be challenging to manage effectively. This is where change management strategy comes into play, providing a structured approach to transitioning individuals, teams, and organizations from their current state to a desired future state.


Defining Change Management

At its core, change management is the discipline that guides how organizations prepare, equip, and support individuals to successfully adopt change. This ensures the change leads to organizational success, avoiding pitfalls such as resistance from employees, misaligned goals, or breakdowns in communication.

Similar to our overall approach to management consulting, The Clearing takes a people-first approach to change management. This means it is about more than just managing processes; it is about people, culture, and leadership playing central roles in the transition. By focusing on these human elements, organizations can better manage the complexities of transformation.


Our Approach to Change Management

The Clearing’s people-first philosophy to change management runs counter to traditional approaches to change. While many organizations might focus primarily on the change itself — like an operational change or implementing new technologies — The Clearing focuses on engaging the workforce in the process to not just drive change, but ensure that the change is formally adopted and sustained. The belief is that change cannot happen without understanding the human element — the concerns, motivations, and potential resistance that employees may bring to the table. It’s also important that employees are aware of why the change is necessary and what’s at stake and are provided with the knowledge and skills to adopt the change.

Below are a few key elements The Clearing’s team of change management experts incorporate when working with our clients to drive organizational transformation.

  • Understand the “Why”. One of the key elements of The Clearing’s approach is helping organizations zero in on why change needs to happen. Whether it’s optimizing performance, adapting to market shifts, or fostering innovation, employees need to understand the rationale behind change before they can fully embrace it.
  • Communicate Effectively. When it comes to the change process, the importance of clearly communicating the goals, process, and potential impacts of the proposed change cannot be overstated. That is because effective communication helps build trust, reduces resistance, and drives engagement. A critical success factor is communicating the right message, at the right time. Communicate early and often throughout the process.
  • Tailor the Strategy. The Clearing recognizes that no two organizations are the same, so the approach to change management should be flexible and adaptable. By tailoring strategies to fit the unique culture and needs of each organization, The Clearing ensures a smoother transition. The focus is on creating solutions that resonate with the people involved rather than a one-size-fits-all solution. A best practice is to always begin with conducting a stakeholder analysis to understand who will be impacted and their level of power and influence over the change effort
  • Measure Success. Another essential element of The Clearing’s change management approach is ensuring that success is measurable. This includes not only assessing the outcomes of the change but also tracking the progress along the way. By developing clear metrics to gauge the effectiveness of the change, organizations can pivot as necessary to stay on course.
  • Culture as a Foundation. Culture is the bedrock of any successful change initiative. By aligning changes with an organization’s values, beliefs, and behaviors, the change is more likely to be successful. We define culture as “values and beliefs in action,” and the daily behaviors this encompasses are critical to the long-term success of any change initiative. In fact, leaders play a crucial role in setting the tone for the organization by modeling behaviors and decisions that reflect these values.

iPads showing a change management plan.


Why Change Management Matters

A well-executed change management strategy can be the difference between success and failure within an organization. Without a clear strategy, organizations risk misalignment between goals, leadership, and employee actions, which can lead to costly disruptions such as lost productivity, employee turnover, and wasted resources. However, a smart change management strategy can help you avoid the common pitfalls that drive those negative outcomes and result in a higher change adoption rate. Here are just a few examples of what a people-first transformation strategy can do for your organization:

Reduce Resistance Icon
People tend to resist what they don’t understand or fear. By proactively addressing concerns, explaining the benefits, and involving employees in the process, a structured change management strategy can significantly reduce resistance and increase the necessary buy-in and support.

Increase Adoption Icon
It’s not enough to simply introduce change. Success is defined by whether employees adopt the new systems, processes, or behaviors. A strong change management strategy helps ensure that employees are prepared and equipped to embrace the change, increasing the likelihood of success.

Align with Business Goals Icon
A successful change initiative isn’t just about adopting new tools or processes; it’s about driving performance. The Clearing emphasizes that change management should align directly with business objectives, ensuring that the effort put into change yields tangible, mission-driven results.

Foster Long-Term Success Icon
Change is not just a one-time event. A comprehensive change management strategy ensures that the changes stick, becoming part of the organization’s culture and driving long-term growth. By continually measuring and refining the process, organizations can ensure sustained success over time.


Returning to our familiar saying, while change is inevitable, managing it effectively is a choice. As we have written before, one of the best choices a leader can make in these situations is to bring in an outside perspective. Of course, we would love to provide that perspective.

Reach out whenever you are ready — our team of people-first change management experts will be ready to talk about your organization’s opportunities.