Tag: Customer Satisfaction

Build Brand Loyalty and Customer Satisfaction Through Customer Feedback

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With an unlimited amount of choices, consumer power is at an all-time high. According to Oracle’s Customer Experience Impact Report, 89% of customers began doing business with a competitor following a poor customer experience, which is why the customer experience has become key to creating a sustainable competitive advantage for any organization. So, exactly how […]

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Understanding the Customer Experience During Periods of Change

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There are many different types of change that impact the experience customers have with your organization. Whether your organization is rebranding, transitioning through a merger or acquisition, or simply adopting new technology, there is significant impact on customers. Mishandling the transition alienates good customers, confuses employees, and leaves everyone feeling let down. So, it’s important […]

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The Most Critical Factor to Achieving Shared Services Customer Satisfaction

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By Jeff Kemmerer

For a shared services provider of products or services, the ultimate judge of quality and value is the customer. Traditionally, customer satisfaction has been seen as one of those intangible attributes that doesn’t always fit neatly into a measurable key performance indicator; as such, many shared services providers may not take the time to assess […]

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